• Create and implement a cohesive media strategy that spans both ATL (TV, Radio, Print, OOH, Cinema) and Digital Media (Social, Search, Display, Programmatic, Video, Influencer, Marketing, etc.) […]
• Work together with diverse teams (Creative, PR, Brand, and Data Analytics) to create comprehensive marketing campaigns. […]
• Foster a culture of experimentation in media planning by continuously testing new platforms, formats, and advertising technologies.
• Build connections with media partners, startups, and tech companies to secure early access to beta programs and innovative advertising solutions...