While usually the social creative/creator creative will be working alongside other creatives, they’re able, when necessary, to create and produce social video content on their own
Know social (platforms, specs, trends) without needed a listening report or a reminder of best practices from Meta – they know these things intuitively […]
Have a strong understanding of brands – how big ideas and distinctive brand assets work and are critical for building a social brand
This role will be key in transforming the brand's social work by ideating and creating, as well as selling, always-on social content...