We are looking for a PPC Lead, specializing in running and optimizing user acquisition campaigns for social/casual games on mobile and desktop.
As part of the Performance Marketing team, you will be responsible for driving new player acquisition across our apps. The role entails creating, managing, and optimizing UA PPC campaigns on search engines (Google, Bing.) Display networks, and social media (Facebook, TikTok, Pinterest, Twitter) as well as influencers, etc. […]
Achieve and exceed monthly/quarterly performance goals: FTIs, CPI, eCPI, ROAS and additional value metrics
Setup all advertising...